Privacy policy

Last updated: November 3, 2026

1. Introduction

This Privacy Policy explains how Douce (“we”, “us” or “our”) collects, uses, stores and discloses your personal information when you visit douceskin.com (the “Website”), purchase a product, subscribe to our marketing communications or otherwise interact with us.

The Website is operated by:

Douce, a company established in France.

We are responsible for determining how and why your personal information is processed, in accordance with applicable data protection laws.

By using our Website, you acknowledge that you have read this Privacy Policy.

2. Personal Information We Collect

The personal information we collect depends on how you interact with our Website and services.

A. Device and Website Usage Information

When you visit our Website, we may automatically collect:

IP address;
Browser type and version;
Device type and operating system;
Time zone and approximate location derived from your IP address;
Pages and products viewed;
Referring websites or advertising sources;
Search terms and interactions with the Website;
Cookie identifiers and similar tracking information.

Purpose: To operate and secure our Website, understand how visitors use it, measure advertising performance, improve our services and, where permitted, personalize advertising.

Collection method: Cookies, pixels, tags, log files and similar technologies, subject to applicable consent requirements.

B. Order and Transaction Information

When you place an order, we may collect:

Full name;
Billing address;
Shipping address;
Email address;
Phone number, where provided;
Products purchased;
Order number and transaction details;
Payment status and payment-related information.

Payment card information is generally processed directly by our payment service providers. We do not intend to store full payment card numbers on our own systems.

Purpose: To process and fulfill your order, arrange delivery, provide order confirmations, handle returns and refunds, communicate with you, prevent fraud and comply with legal obligations.

C. Customer Support Information

When you contact us, we may collect:

Your name and email address;
Order number;
Details of your inquiry;
Information you voluntarily provide in your message;
Relevant photographs or documents you choose to submit.

Purpose: To respond to questions, resolve issues, process returns or refunds and provide customer support.

D. Marketing Information

If you subscribe to our marketing communications or otherwise interact with our marketing emails, we may collect:

Email address;
Name, if provided;
Marketing preferences and subscription status;
Email delivery, opening and click information;
Purchase history and relevant product interests.

Purpose: To send newsletters, promotional offers, product announcements and relevant post-purchase communications, subject to applicable marketing and consent requirements.

3. How We Collect Personal Information

We collect personal information through the following methods:

Directly from you when you place an order, complete a form, subscribe to emails or contact us.
Automatically when you browse our Website, through cookies and similar technologies.
Through our service providers, where necessary to operate our store, process orders, measure advertising performance and manage email communications.

You may choose not to provide certain information. However, some information is necessary to process an order or provide specific services.

4. How We Use Your Personal Information

We use your personal information for the following purposes:

Operating and maintaining our online store;
Processing payments and fulfilling orders;
Arranging shipping and delivery;
Sending order confirmations and transactional emails;
Responding to customer service requests;
Managing returns, refunds and complaints;
Preventing fraud and protecting our Website;
Measuring Website traffic and performance;
Measuring advertising effectiveness and conversions;
Creating and managing advertising audiences where permitted;
Sending marketing emails where legally permitted;
Complying with applicable legal and regulatory obligations.

We do not use your personal information for purposes incompatible with those described in this Privacy Policy without providing appropriate information and, where required, obtaining your consent.

5. Google Analytics 4 and Google Ads

We use Google services, including Google Analytics 4 (GA4) and Google Ads, to understand how visitors use our Website, measure advertising performance and promote our products.

Google may collect or receive information such as:

IP address and device or browser information;
Cookie identifiers and online identifiers;
Pages viewed and interactions with our Website;
Advertising clicks and campaign information;
Purchase events and conversion information;
Transaction-related information, such as order value and currency.

Google Analytics 4

We use Google Analytics 4 to analyze Website traffic, understand visitor behavior and improve our Website and services.

Google Analytics uses cookies and similar technologies to measure interactions with our Website.

We configure these technologies in accordance with applicable consent requirements. Where consent is required, analytics technologies will only be activated after the relevant consent has been provided.

For more information about Google's privacy practices, please visit:

https://policies.google.com/privacy

Google Ads and Remarketing

We use Google Ads to advertise our products, measure advertising conversions and, where permitted, show advertisements to people who have previously visited our Website.

Google may use cookies, advertising identifiers and similar technologies to measure ad interactions, understand conversions and create or use advertising audiences.

Where required by applicable law, advertising cookies and personalized advertising features are activated only after you provide the relevant consent.

You can manage your Google advertising preferences here:

https://myadcenter.google.com/

Enhanced Conversions

We may use Google's Enhanced Conversions feature to improve the accuracy of conversion measurement.

When this feature is enabled, certain first-party customer information that you provide to us, such as an email address, may be transformed using hashing technology before being transmitted to Google for matching with advertising interactions and conversion events.

This information is processed in accordance with Google's applicable customer data policies and our consent configuration.

We do not intentionally send payment card numbers or other prohibited sensitive information to Google through these advertising features.

For more information:

https://support.google.com/google-ads/answer/13258081

Google Merchant Center

We use Google Merchant Center to manage and distribute information about our products, including product titles, descriptions, images, prices and availability.

Product information may be shared with Google to display our products across Google's shopping-related services and advertising placements.

The use of Google Merchant Center for product listings does not, by itself, mean that we provide Google with your personal order information. Any personal information processed through separate Google advertising or measurement features is described in the relevant sections of this Privacy Policy.

For more information about Google's privacy practices:

https://policies.google.com/privacy

6. Email Marketing – Klaviyo

We use Klaviyo to manage our email marketing and customer communications.

When you subscribe to our marketing emails or interact with our email communications, we may share relevant personal information with Klaviyo, including:

Your email address;
Your name, if provided;
Marketing subscription preferences and consent status;
Relevant order and purchase information;
Email engagement information, such as opens, clicks and unsubscribes.

We use this information to:

Send newsletters and promotional offers;
Announce new products and updates;
Send relevant post-purchase marketing communications;
Manage email marketing preferences;
Measure the performance of our email campaigns.

We do not intend to use Klaviyo for SMS marketing as part of our current marketing setup.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails.

Unsubscribing from marketing emails will not prevent us from sending essential transactional communications relating to your orders.

For more information about Klaviyo's privacy practices:

https://www.klaviyo.com/legal/privacy/

7. Sharing Your Personal Information

We may share your personal information with third-party service providers when necessary to operate our business and provide our services.

These providers may process personal information on our behalf or, depending on their role, determine certain aspects of their own processing.

Our main service providers include:

Shopify

We use Shopify to operate our online store, manage orders, process customer information and provide e-commerce functionality.

Shopify may process personal information such as contact details, order information, device information and Website interactions.

https://www.shopify.com/legal/privacy

Google

We use Google services, including Google Analytics 4, Google Ads and Google Merchant Center, for analytics, advertising, conversion measurement and product listings.

Google may receive Website usage information, cookie identifiers, advertising interactions, conversion information and, where applicable, hashed first-party customer information.

https://policies.google.com/privacy

Klaviyo

We use Klaviyo to manage email marketing and related customer communications.

Klaviyo may process email addresses, names, purchase information, marketing preferences and email engagement information.

https://www.klaviyo.com/legal/privacy/

Payment Service Providers

Payments are processed through the payment providers made available at checkout.

These providers process payment and transaction information necessary to complete purchases and prevent fraudulent transactions.

Their processing is governed by their respective privacy policies.

Shipping and Fulfillment Providers

We may share information necessary to fulfill and deliver your order with our shipping, logistics and fulfillment partners.

This information may include your name, shipping address, phone number where necessary, order details and delivery instructions.

We only intend to share information reasonably necessary to fulfill and deliver your order.

Legal and Regulatory Disclosures

We may disclose personal information when required by law, regulation, court order or a valid request from a competent authority, or when necessary to protect our legal rights, prevent fraud or protect the safety of our customers and business.

We do not sell personal information in exchange for monetary payment.

8. Legal Bases for Processing – GDPR

Where the General Data Protection Regulation (GDPR) applies, we process personal information under the following legal bases:

Performance of a contract

We process information necessary to accept, process and fulfill your orders, arrange delivery and provide customer support relating to your purchases.

Legal obligations

We process and retain certain information to comply with accounting, tax, consumer protection and other legal obligations.

Consent

We rely on your consent where required for:

Non-essential cookies and similar tracking technologies;
Google Analytics and advertising technologies where consent is required;
Personalized advertising and remarketing where consent is required;
Marketing emails where consent is required by applicable law.

You may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

Legitimate interests

Where permitted by applicable law, we may process information for legitimate interests such as:

Securing and maintaining our Website;
Preventing fraud and abuse;
Responding to customer inquiries;
Managing our business operations;
Defending our legal rights.

We consider your rights and freedoms when relying on legitimate interests.

9. Cookies and Similar Technologies

Our Website uses cookies and similar technologies to operate the store, remember preferences, understand Website usage and support advertising activities.

Cookies may be placed by Shopify, Google, Klaviyo or other service providers whose technologies are integrated into our Website.

Categories of Cookies

Strictly Necessary Cookies

These cookies are required for essential Website functions, such as shopping cart functionality, checkout, security and remembering certain preferences.

They cannot generally be disabled through our Website without affecting its functionality.

Analytics Cookies

These cookies help us understand how visitors interact with our Website and measure Website performance. We use Google Analytics 4 for this purpose.

Advertising Cookies

These cookies and similar technologies help us measure advertising performance, understand conversions and, where permitted, support personalized advertising and remarketing through Google Ads.

Marketing and Email Technologies

Klaviyo may use tracking technologies to measure interactions with our marketing emails and, if its Website tracking functionality is enabled, certain interactions with our Website.

Managing Your Cookie Preferences

Where required by law, non-essential cookies and similar technologies will only be activated after you have provided your consent.

You can accept or reject non-essential cookies through our cookie consent interface and change your preferences later through the Website's cookie settings, where available.

You can also manage cookies through your browser settings. However, blocking certain cookies may affect Website functionality.

Please note that browser settings alone may not fully control all tracking technologies.

10. International Data Transfers

We are established in France, but some of our service providers and business partners may process personal information outside the European Economic Area (EEA).

Depending on the services used, personal information may be transferred to countries including the United States and China.

Where the GDPR applies, we take appropriate steps to ensure that international transfers comply with applicable data protection requirements.

Depending on the recipient and destination country, these safeguards may include:

An adequacy decision adopted by the European Commission;
Standard Contractual Clauses approved by the European Commission;
Other legally recognized transfer mechanisms or safeguards, where applicable.

The specific transfer mechanism depends on the service provider, the country receiving the information and the relevant contractual arrangements.

You may contact us for further information about the safeguards applicable to international transfers.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention periods depend on the type of information and the purpose for which it is processed.

For example:

Order and transaction records may be retained for the periods required by applicable accounting and tax laws.
Customer support information may be retained for as long as necessary to resolve inquiries and manage potential disputes.
Marketing information may be retained until you unsubscribe or withdraw your consent, subject to applicable legal requirements.
Analytics and advertising information is retained according to the relevant platform settings and retention periods.
Cookie information is retained according to the lifespan of the relevant cookie or identifier.

When personal information is no longer required, we take reasonable steps to delete or anonymize it.

12. Your Privacy Rights

Depending on your location and applicable data protection laws, you may have the right to:

Request access to personal information we hold about you;
Request correction of inaccurate or incomplete information;
Request deletion of your personal information;
Request restriction of certain processing activities;
Object to certain processing activities;
Request portability of your personal information;
Withdraw consent where processing is based on consent;
Lodge a complaint with a competent data protection authority.

To exercise your rights, please contact us using the details provided in the Contact section.

We may need to verify your identity before responding to certain requests.

European Economic Area and United Kingdom Residents

If you are located in the EEA or the United Kingdom, you may exercise the rights provided under applicable data protection legislation, including the GDPR or UK GDPR where applicable.

You also have the right to lodge a complaint with your local data protection authority.

As we are established in France, you may contact the French Data Protection Authority (CNIL):

https://www.cnil.fr/

United States Residents

Depending on your state of residence and the applicable privacy legislation, you may have additional rights, including the right to:

Know what categories of personal information are collected and how they are used;
Request access to specific personal information;
Request deletion or correction of personal information;
Obtain a portable copy of certain personal information;
Opt out of certain targeted advertising or other processing activities where provided by law;
Not be discriminated against for exercising applicable privacy rights.

To exercise an applicable privacy right, contact us using the details below.

We will respond in accordance with the requirements of the applicable law.

We do not knowingly sell personal information for monetary consideration. However, certain advertising technologies may constitute targeted advertising, sharing or a sale under specific US state privacy laws. Where applicable, we will provide the required opt-out mechanisms and honor legally recognized opt-out preference signals.

13. Automated Decision-Making

We do not use personal information to make decisions based solely on automated processing that produce legal effects concerning you or similarly significantly affect you.

Our e-commerce and payment service providers may use automated tools to detect potentially fraudulent transactions or suspicious activity.

These measures are intended to protect our customers and business and are subject to the providers' applicable policies and procedures.

14. Data Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security.

15. Children's Privacy

Our Website is not directed at children, and we do not knowingly collect personal information directly from children in circumstances where parental consent is required by applicable law.

If you believe that a child has provided us with personal information inappropriately, please contact us so that we can review the situation and take appropriate action.

16. Third-Party Websites

Our Website may contain links to third-party websites or services.

We are not responsible for the privacy practices, content or security of those third-party websites.

We encourage you to review their privacy policies before providing them with personal information.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, services, technologies, legal obligations or data processing practices.

The updated version will be published on this page with a revised “Last updated” date.

We encourage you to review this page periodically.

18. Additional Information for U.S. Residents

If you live in the United States, including in California, Colorado, Connecticut, Virginia, Utah, Texas or another state with a consumer privacy law (such as the California Consumer Privacy Act, as amended), you may have the rights described below. This section supplements the rest of this Privacy Policy.

Categories of personal information we collect

In the past 12 months we may have collected the following categories of personal information:

Identifiers, such as name, email address, shipping and billing address, IP address and online identifiers;
Commercial information, such as products purchased and order history;
Internet or other network activity, such as pages viewed and interactions with our Website;
Approximate location derived from your IP address.

We use this information for the purposes described in Section 4. We keep it only as long as needed for those purposes or as required by law (see Section 11).

Sale and sharing of personal information

We do not sell your personal information in exchange for money. Some of the advertising and analytics cookies described in Section 5 (such as Google Ads and Google Analytics) may be considered a “sale” or “sharing” of personal information for cross-context behavioral advertising, or targeted advertising, under certain U.S. state laws. You can opt out at any time by using “Cookie preferences” in the footer of our Website, or by emailing us at support@douceskin.com.

Your rights

Depending on where you live, you may have the right to:

Know what personal information we collect, use and disclose;
Access a copy of your personal information;
Correct inaccurate personal information;
Request deletion of your personal information;
Opt out of the sale or sharing of your personal information and of targeted advertising;
Not be discriminated against for exercising these rights.

How to exercise your rights

Email us at support@douceskin.com with the subject “Privacy request” and tell us which right you wish to exercise. We may ask for information to verify your identity, such as your name and the email address or order number used for your purchase.

We will respond within 45 days, and let you know if we need more time. You may also use an authorized agent to submit a request on your behalf, in which case we may ask for proof of authorization. If we decline a request, you may appeal by replying to our response, and we will review it.

We do not knowingly collect personal information from children under 16.

19. Contact

If you have questions about this Privacy Policy, wish to exercise your privacy rights or would like further information about how we process personal information, please contact us:

Brand: Douce
Website: https://douceskin.com
Email: support@douceskin.com

We will review and respond to privacy requests in accordance with applicable data protection laws.